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An experienced marketer for the moments that matter

Every organization has an interesting story but many lack a compelling way to describe what they do and why it matters in a language people understand. I craft marketing strategies that matter by exhaustively asking why? After years of experience asking why, I now work as a freelance marketing executive and consultant to offer organizations of all stages the best of both worlds: a trustworthy marketing partner and a flexible way to work together.


Moments that matter? 

  1. Writing and testing master narratives, core positioning and persona development

  2. Perfecting investor narratives + pitch content

  3. Developing thought leadership platforms

  4. Determining or re-thinking go-to-market strategy 

  5. Marketing through moments of change

  6. Cultivating new and existing partnerships

  7. Designing a campaign for a new product, solution or to test a value proposition

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Experience Managing

Voice of the customer and customer experience, PR and corporate communications, sales enablement, demand generation, content marketing, digital marketing, analyst relations, industry marketing, executive communication, and internal communications.

Who I Work With



Founder-led start ups that are ready to reach the next level. 



SaaS and other as-service models. 



Healthcare, legal, and financial services. 



Disruptors, category creators and emerging technologies


University of South Carolina       
B.A. English Language & Literature

College of Charleston
M.B.A. Marketing

Harvard University
Certification in Leadership Principles 

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Let's talk.

I'm a fractional & flexible marketing executive offering agile marketing strategy & senior leadership. How can I help you? 

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Thanks! We will be in touch soon.

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